Google Extends AdWords to Print Media



"Google Publication Ads enables you to place ads in print publications, allowing your advertising to reach an audience that's targeted to the demographics and topics you choose." Wonder if the print ads are going to be contextually tied to content, which would require an interesting content-management back-end on the publications' side.
-- via AdJab, which got it first.

Earlier:
Contextual Advertising in Word Documents
Putting contextual advertising on CVs
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